Analytics Concentration
In today’s business environment, companies are awash in a sea of data. How do you make sense of it?
Analyzing data using modern technology, sophisticated statistical tools and good old-fashioned storytelling helps firms make smart business decisions. The MBA analytics concentration provides foundational quantitative and analytical skills paired with application in specific management areas.
Be Career Ready
- Gain in-depth knowledge to model and solve complex business problems
- Model the managerial decision-making process through advanced Excel techniques
- Acquire career-defining statistical skills using industry-leading applications, specifically SAS, R and Python
- Apply marketing analytics to consumer behavior data for smarter decision-making
- Develop the skills needed to perform risk analysis and strategic investment management
- Understand how analytics solve the problems of a complicated health care delivery system
- Become a technology data analytics leader by learning database management and decision support systems
- Learn the importance of data stewardship through data management methodologies
Analytics is a secondary concentration and should be taken with such functional concentrations as finance, marketing, health care or operations and supply chain management.
Curriculum
Review course descriptions in the Graduate Catalog.
