MBAs Take Second Place in Whitman Competition

By Jacqueline Molik Ghosen

BUFFALO, N.Y. -- A team of four MBA students in the University at Buffalo School of Management captured second place and $1,250 in the annual Whitman Case Competition at Syracuse University’s Whitman School of Management.

Todd Carter, MBA ’13, of Troy, Ohio, Anthony LaRosa, MBA ’12, of Rochester, Christopher Maugans, JD/MBA ’13, of Tonawanda, and Nick Notarius, MBA ’13, of Clarence, were the members of the team.

Twenty-one teams from MBA programs across New York State, including Cornell University, Syracuse University and the University of Rochester, entered the competition, sponsored by the Whitman Graduate Student Organization.

The UB School of Management team was selected as one of eight finalists to present their analysis and recommendations on March 23 in Syracuse.

Competitors analyzed a business case about Pendleton Woolen Mills, a wool apparel company that faced strategic decisions on repositioning its brand to younger consumers and what distribution channels to focus on in the future.

The UB School of Management is recognized for its emphasis on real-world learning, community and economic impact, and the global perspective of its faculty, students and alumni. The school has been ranked by Bloomberg Businessweek, the Financial Times, Forbes, U.S. News & World Report and The Wall Street Journal for the quality of its programs and the return on investment it provides its graduates. For more information about the UB School of Management, visit mgt.buffalo.edu.

The University at Buffalo is a premier research-intensive public university, a flagship institution in the State University of New York system and its largest and most comprehensive campus. UB’s more than 28,000 students pursue their academic interests through more than 300 undergraduate, graduate and professional degree programs. Founded in 1846, the University at Buffalo is a member of the Association of American Universities.