The Future of Marketing

A Conference on Emerging Trends and Innovations

Academics and industry professionals gained valuable insights from marketing thought leaders from leading academic institutions, including a keynote address by CU Boulder Distinguished Professor John Lynch.

Conference Information

Conference Schedule and Agenda

May 3, 2024
University at Buffalo School of Management
Buffalo Room, Level 1, Capen Hall

Conference Contacts

Indranil Goswami.
Sunyee Yoon.

Speakers

Keynote

John G. Lynch Jr.
CU Distinguished Professor
Senior Associate Dean for Faculty and Research
Leeds School of Business, University of Colorado Boulder

Presenters

Dinara Akchurina.

Dinara Akchurina
Assistant Professor
Rotman School of Management, University of Toronto

Stacey Finkelstein.

Stacey Finkelstein
Professor
Stony Brook University

Sara Loughran Dommer.

Sara Loughran Dommer
Assistant Professor
Smeal College of Business, Penn State University

Stijn M.J. van Osselaer.

Stijn M.J. van Osselaer
SC Johnson Professor of Marketing
SC Johnson College of Business, Cornell University

Daniel M. Zane.

Daniel M. Zane
Assistant Professor
Lehigh University