July 8, 2025
AdAge interviewed Sunyee Yoon, associate professor of marketing, for a story about the modern-day version of the Lipstick Effect, a term for consumers’ willingness to splurge on small luxuries like a designer lipstick in times of economic strife.
July 8, 2025
USA Today interviewed Natalie Simpson, professor of operations management and strategy, for a story about keeping campers safe following the flooding in a Texas camp that killed 27 children and counselors.
July 4, 2025
Newsweek quoted Veljko Fotak, associate professor of finance, in an article about the suspected insider trading of a congressman who sold a Medicaid-related stock before voting for Trump’s tax bill, which impacts Medicaid.
June 26, 2025
Scripps News interviewed Scott Laing, clinical assistant professor of finance, for a story about tariff engineering, a legal way of modifying a product that is imported or exported in a way that changes the technical classification to avoid import duties.
June 2, 2025
Psychology Today referenced a UB study by Emily Grijalva, associate professor of organization and human resources, which found that having a narcissist (someone with a grandiose sense of self-importance and poor empathy) on a team is damaging — to say nothing of having a leader who displays narcissistic traits.